Death of a Hybrid
Posted on | June 5, 2007
Honda is discontinuing the hybrid version of its Accord after selling only about 25,000 since its introduction in the ‘05 model year. There will be no oh-eights! We love ours, and will be sad to see the model go. Can’t argue with 255 horses at over thirty miles per gallon!
The Accord hybrid’s U.S. sales totaled just 439 last month, while Toyota sold 24,000 Prius cars during the same period.
Last year, Honda said it will stop making the slow-selling Honda Insight hybrid, but Honda is promising a new U.S. hybrid competitor in 2009.
Tokyo-based Honda continues to sell the hybrid Civic, which has sold more than 153,000 since going on sale in 2001 in Japan, Europe and North America. It said it remained committed to developing more hybrids.
Hybrid sales in North America have risen with soaring gas prices. The Prius made up more than 40 percent of hybrid sales in the U.S. last year.
A moment of silence, please. It looks as though Honda will not field another new hybrid until the 2010 model year.
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